BIG converted the former s Transitlager warehouse with an opposite twin: both the old and the new are the same size, born out of the same structural grid, but assuming different massing, geometry, and scales of use. One is straight, the other zigzagged; one is singular, the other serial; one is open and flexible, the other bespoke; public contrasts private while vibrant urban spaces complement private gardens.
The entire store unfolds itself on the ground floor and creates a bright new urban living room for brand activations, fashion shows and other special events. A grand staircase, which doubles as an auditorium during events, takes visitors to the mixed-use space on the first floor which features creative and emerging brands, as well as a denim lab, jewelry display, limited edition sneakers and tech products.
The interior treatments of these spaces, particularly the live room, take its geometric inspiration from a rigorous understanding of acoustic principles. Cladded floor to ceiling with highly polished oak, the live room possesses a naturally delicate ambience heavily favored by recording artists and provides an outstanding aural experience, inspiring artists to create their greatest hits of all time.
By harnessing the economies of scale associated with greenhouse structures it is possible to provide a % transparent enclosure to provide the future massive silhouette on Uppsala’s skyline with an unprecedented lightness while allowing the citizens to enjoy educational glimpses of what happens within. Rather than the conventional, alienating hermetic envelope of traditional power plants the crystalline volume serves as an invitation for exploration and education. The next generation of creative energy.
The new multidisciplinary research center, Paris PARC, located between Jean Nouvel’s Institut du Monde Arabe and the open green park of Sorbonnes Jussieu Campus will become a significant addition to the campus, strengthening the international appeal and openness of the leading French University for Science and Medicine. The facility will bring together academic scholars and the business community, while re-connecting the university physically and visually with the city of Paris.