The National Bank of Iceland, Landsbankinn held an international design competition for a new building in the center of Reykjavik, to consolidate the bank&#;s operations under one roof instead of operating from different locations around the country. BIG&#;s proposal was chosen for it&#;s vision to combine both the bank&#;s and the public&#;s interests: a corporate HQ that could function as an urban center.

Like a Danish city, the Danish pavilion was best experienced on foot and by bike. The exhibition could be experienced in two speeds, as a calm stroll with time to absorb the surroundings and as a dynamic bicycle trip, where the city and city life rush past. This way, the pavilion’s theme Welfairytales (Welfare + Fairytales) re‐launched the bicycle in Shanghai as a symbol of lifestyle and sustainable urban development.

BIG-designed buildings were recreated in LEGO bricks by AFoL (Adult Fans of LEGO) master builders from all over the world. Each model was paired with the building’s three-dimensional digital information model that embodies all technical aspects of the project – from the functional layouts, structure and circulation to the mechanical services and materials – into a single digital twin of the built reality. With these two data points – the ‘low-res’ physical abstractions of the LEGO models and the ‘high-res’ digital specifications – visitors could see the complexity behind the playful simplicity.

From the street level, a series of walls are pulled open for visitors to enter the commercial spaces from the north and south end of the buildings, while professionals enter from the front plaza into the daylight-filled lobby. Once inside, the linearity of the building façade continues horizontally: the pixel landscape of the stone planter boxes is in the same dimensions and pattern as the ripples of the building envelope.

Like a seismic fault line, the architectural crusts of planet earth are lifted and mingled to form an underlying continuous space of caves and niches, lookouts and overhangs. Rather than a single perimeter delineating an interior and an exterior, the façade is conceived as a sinuous membrane meandering across the site, delineating interior spaces and exterior gardens in a seamless continuum oscillating between the city and the park.